Masters Augusta Event 

SPEARHEADED THE FIRST EVER EA SPORTS PGA TOUR & MASTERS @ AUGUSTA NATIONAL EVENT - View Article

Created an unmissable moment before the Worldwide launch of the PGA TOUR, leaning into the biggest moment in Golf, the Masters. Augusta National Golf Club to Hosted Road to the Masters Invitational on Sunday, April 2, 2023 Amplifying through community, creators, and partners, showcasing our proximity to sport, to get players to download, play, and share their experience, as the first-time time they will have a chance to play the premiere golf game featuring the #1 most requested feature from our players: The Majors. ESPN then programmed cutdown of the long-form on ESPN+, highlighting the content and point viewers to pre order. 

Energetic Augusta Crowd Celebrates Video Game Competition (masters.com)